(559) 732-8800

Reedley Property Management Services for Owners & Investors

As your Reedley property management company, we have some goals. We want to find better tenants, take better care of your property, and help your investment exceed even your highest expectations. At The Equity Group, we hold ourselves to these high standards.

Our team is exceptional at providing high quality property management services because we’re passionate about the Reedley community, and we love real estate. We’ve been doing this for a long time, and we’re as energetic and committed to your property as we were when we first started.

Whether your property is in Minkler, in Reedley’s City Center, or elsewhere in town, we can help.

We’re property management leaders because we’re good at what we do, and we love what we do. We also know Reedley and its unique location, just outside of Fresno. At The Equity Group, we serve Reedley landlords and tenants.

Property Management and Leasing Services

Good property managers understand the local market in the Minkler and other Reedley neighborhoods. We can provide the appropriate price range for your property.
That’s where our marketing plans begin.

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Advertising Your Rental Property

Our marketing and advertising plans start with pricing. Your Reedley property managers understand the market, and price your home competitively, whether you’re in Minkler, City Center, or elsewhere in Reedley, CA. We will ensure you earn as much as you can while minimizing your vacancy time.

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What's Our Marketing Plan to Lease Your Home?

Our marketing plans are designed to rent your property quickly to a great tenant. Here’s what we’ll do to advertise your property:

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  • List your property on The Equity Group website and all of the popular rental websites that prospective tenants are using to search for homes
  • The goal is to attract as many qualified residents as possible so you can be selective and certain you’re getting the best tenant possible.
  • Show your property to prospective tenants.

    • We use Rently to help tenants schedule their own showing at the time that works best for them. The site is secure and protects your home, requiring a credit card and registration before prospects are allowed access to your home. We’ve found this system speeds up the leasing process, saving you money, and helping tenants to move with maximum efficiency. We will do this for property owners in Minkler, City Center and elsewhere in Reedley.

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Thorough Tenant Screening to Lease your Home

Reedley has its own unique pool of tenants, and we’re here to attract the most qualified renters to your property. We know tenants want a safe, comfortable home they can enjoy living in. Whether you’re in Minkler or the City Center of Reedley, we want to provide a great rental experience for our tenants and our owners.

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Rental Criteria That’s Consistent & Communicated

At The Equity Group, we talk to tenants about our rental criteria and application standards. Before they even apply, prospective tenants understand that we’ll be verifying income, running credit checks, and searching criminal histories on all applicants who are 18 years of age or older.

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Why We Treat Our Tenants Like Family

Once we place a qualified tenant, we treat that tenant with respect and professionalism. We believe in treating tenants like family members because protecting your property is part of our mission. To live in one of our homes, tenants must demonstrate they are willing to follow the terms of the lease, behave responsibly in the property, and communicate with us in a timely manner.

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Rental Property Repairs & Maintenance

At The Equity Group, our full service Reedley property management plans include taking care of emergency and preventative maintenance. Our attention to preventative maintenance and our excellent vendor relationships allow us to preserve the condition of your asset.

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Local Vendors to Care for Your Property Investment

We have relationships with local vendors who are licensed, insured, and professional. This delivers prompt, efficient service at competitive rates. Our vendors can do everything from help during turnovers to emergency response, for all Reedley neighborhoods, like Minkler or City Center. Whether we need to make updates between tenants or inspect and service your air conditioning unit, we’ll coordinate every detail and keep you informed.

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Preventative Property Maintenance Costs Owners Less

Our goal is also to save you money through preventative maintenance. We’ll use our own maintenance staff to handle minor repairs, and bring in specialized vendors when there’s a more serious repair to make. The maintenance and repair process is affordable, streamlined, and managed completely by your team of Reedley property managers.

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Our Property Managers Use Innovative Tech to Communicate

Communication is the only way to succeed. We’re here to respond to your needs, with a team member answering the phone 24 hours a day. If there’s an emergency, we are quick to respond. If you or your tenants have a question, you’ll get a return call or an email promptly. Tenants can always reach us, and no one will have to leave endless messages or wait a week to get a simple question answered.

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Tenant and Owner Portals Are Easily Accessed

Our technology is state of the art. It allows you and your tenants to view statements, check on maintenance requests, and send messages online. You can reach our principals and managers whenever necessary. At The Equity Group, full service Reedley property management means being available.

Visalia property management services

Find Out What Your Property Is Worth

Before you place your home on the market, you need to know what it will rent for.
We can crunch the numbers. Click the button below to receive your free rental analysis.

The right rental price will influence the type of tenant you place. It will also help you to place a great tenant quickly, reducing your vacancy time. With our expertise, you can collect as much rent as possible, while staying competitive.

Let us provide a free rental analysis, and we’ll show you how easy it can be to set the right rental price for your Reedley property.

We serve homeowners in zip code 93654 and elsewhere in Reedley, CA.

I Want a Free Rental Analysis

Very professional maintenance team that I can trust to come into my home and fix the repairs necessary in a timely manner. I have never experienced such speedy service with a property management company in the past and very happy with the way equity group takes care of their properties.

– Peter

How Much Is Property Management?

Choose the price that works best for your Reedley property management needs

Leasing Only Service

1 Month’s Rent

Full Service Management - Single Family Home

$75 Flat Fee Per Month *

Full Service Management - Multi Family and Commercial

5-8% of Collected Income **
Marketing the Property
Rent Assessment
Finding Tenants
Tenant Screening
Full Legal Compliance
Property Maintenance
Discounts for Repairs
On-Time Rent Collection
Eviction Process Handling
Property Accounting and Reporting
Monthly Owner Statements
Owner and Tenant Portals

Additional Fee – $100 per lease agreement secured on move-in and annual lease renewals.

*There is no management fee charge during vacancies.
**Fee depends on size, monthly income and size of portfolio.

Free Rental Analysis

Client Reviews

4.9 /5
203 Reviews
Google • The Equity Group • Terry
Very professional and they get everything that you request done in a timely manner. Would recommend The Equity Group to anyone who mighty need their service. We have had a business relationship with this organization for the past 6 -7 years and have been very happy with their work.
Google • The Equity Group • Spenser
A top-notch property management company. Fair, Quick to respond to requests. Never had a problem.
Google • The Equity Group • Jody
Very nice people and really quick to help you with your needs.
Google • The Equity Group • Paula
Always takes care of me!!
Google • The Equity Group • Edward
If you have property management need, look no further. Equity Group is low cost, reliable and provide good services to both renter and owners.
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Want to Learn More About Property Management in the San Joaquin Valley?

If you’d like to learn more about our properties and what it’s like to work with The Equity Group, get in touch. We’d be happy to talk more about our rental properties, our application requirements, and our leasing process.

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AREAS WE SERVE

Dinuba · Hanford· Lemoore · Porterville · Reedley · Tulare · Visalia

ADDRESS

420 North Court Street
Visalia, CA 93291

CONTACT

(559) 732-8800 | (559) 732-8300
info@equitygroupinc.com

CONNECT WITH US

Why should I rent from The Equity Group?

What is your screening process?

How do I know if a property is still available?

Can I see a property?

Do you take Section 8?

How long will it take to process my application?

How do I apply for a rental?

What are your qualifications to rent?

What if I need help to qualify? Will you allow me to have someone co-sign?

Does The Equity Group allow pets?

Is the lease term flexible?

What do I need to bring to the lease signing?

Steve Duerre

President of Property Management

Company Principal
Office: (559) 732-8800 x 103
DRE License: 1142133
steve@equitygroupinc.com​

Steve Duerre has been involved in the Property Management industry since 1994. He began his career selling Multi Family units in Southern California for the largest Multi Family brokerage firm in the nation.

Steve took a position in a small Property Management firm and within four years he was instrumental in increasing the management portfolio from 1,000 units to over 15,000 units with a staff of over 50 employees. 

Steve Duerre co founded The Equity Group in 2002 with Scott Ellis, a native to the Central Valley. The firm achieved almost instant success and currently The Equity Group has close to 2,400 units under management. 

Steve is active with several non-profit boards including Happy Trails Riding Academy, Happy Rooms and the COS Athletic Foundation.

Les Ellis

Vice President of Property Management

Office: (559) 732-8800 x 105
les@equitygroupinc.com

Les Ellis joined The Equity Group in 2006.  Prior to his arrival he has been handling customer technical and maintenance issues for 36 years with success in both the corporate world and small business, direct contact environments.  Recently as a Divisional Technical Manager for a large corporation based in Boston, MA, he managed several locations throughout the United States and Canada.

In College, he studied Architecture and Electrical Engineering and later joining the USAF during the Vietnam War.  Les is also a Certified Network Engineer and a Private Pilot.

Gabriella Martinez

Owner Services

(559) 732-8800 x 115

gabriella@equitygroupinc.com

 

 

 

Chelsie Jones

Owner Services

(559) 732-8800 x 115

chelsie@equitygroupinc.com

 

 

 

Scott Ellis

President of Real Estate

Company Principal
Office: (559) 732-0800 x 1
Cell: (559) 786-6800
DRE License: 1226088

scott@equitygroupinc.com

Scott Ellis lived in Visalia for 18 years before he relocated and graduated from Fresno State University with a degree in Real Estate and Urban Land Economics. He lectured part time in real estate courses at the College of the Canyons in Valencia, California. Scott is a licensed Real Estate Broker in California and a Certified REO Broker.​

Scott currently is selling assets for Fannie Mae, Wells Fargo Bank, Bank of America, HSBC Bank, RMS Asset Management, CLMG Corporation,  Nationwide REO Brokers, Equity Pointe Services, Beal Bank REO, Meridian Asset Management Services and One West Bank. 

In addition, Scott is a Board of Directors for the Tulare County Association of Realtors & President for 2015, President of the Boys & Girls Club of Tulare County and has personally closed over 3,500 units totaling over a half-billion in residential, multi-family and commercial real estate.

Andrew Woomer

Property Inspector

(559) 732-8800 x 116

andrew@equitygroupinc.com

 

 

Karen Jimenez

Property Inspector

(559) 732-8800 x 117

karen@equitygroupinc.com

 

 

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Call or text us at (559) 732-8800 during business hours.

We guarantee that a team member will be on the other end to answer any questions you may have.

Get Your Free Rental Analysis!

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Receive Your FREE eBook:

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Free How-To Ebook for San Francisco Rental Property Owners
If you own a rental property in San Francisco, our eBook will introduce city-specific advice on:
〉 How to protect your property.

〉 How to provide renters with good experience.

〉 How to maximize your ROI.

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Why should I rent from The Equity Group?

​We are a professional, knowledgeable, and courteous property management company. We work very hard to provide the highest quality resident services you’ll ever experience.  We answer the phone Monday through Friday, 8 am to 5 pm. and are happy to answerany questions you have.  We comply with all federal, state, and local laws and will provide services without regard to the race, color, religion, sex, handicap, familial status or national origin of applicant/resident.  When your home needs service, we use professional vendors (painters, handymen, plumbers, carpet cleaners, etc) not some guy down the street.

​We give you day before notice before coming into your home.

​We are available 24 hours a day to handle emergency maintenance repairs.

​We provide detailed move-in forms for proper documentation of the condition of your rental. We also give you a week from moving in to report any additional notes to the condition.

​We accept credit cards.

​All deposits are kept in a FDIC insured bank.

​When you sign your lease, you have a meeting with one of our leasing agents to go over all parts of the lease to help ensure that everyone is aware of their responsibilities under the lease.

How do I know if a property is still available?

If the property is listed on our website, it is still available. Since we receive applications 24 hours a day via fax and email, we never know when a new application may come in. When you send in your application, we will email or call you within one business day to let you know the status of your application. If another application is ahead of you, you may choose to wait or receive a refund of any fees paid. Once we begin processing your application you will either get offered the property or be rejected. If someone ahead of you is approved and takes the property, your application is still good for any other property we manage.

Can I see a property?

Just call our office or email us to set up a showing. We will gladly work around your schedule. Sorry, for the safety of our staff, no showings will be made after dark.

Do you take Section 8?

Yes, and we treat Section 8 applicants like anyone else. The applicant must still qualify under the guidelines outlined above.

​We will consider Section 8 and add it to income. Some properties may take co-signers to qualify for lack of income in addition to lack of credit and rental references.

How long will it take to process my application?

​We process applications as quickly as possible. Often, we have to wait for return phone calls from landlords and employers.

​We must verify your employment, rental history, and credit. We need the last two years of history from your landlord(s) and this can be the most difficult part of your application to verify. We will call you if we are having trouble obtaining any information. If we cannot verify information quickly, we have to move on to another application. If we already are processing someone else’s application on the property you apply for, your application may have to wait for that application to be completed. Make sure the name of your landlord is the owner of the property or the property management company. Providing daytime phone numbers can shorten the turnaround time when messages have to be left.

How do I apply for a rental?

​An application is required for each person over the age of 18 that will be living on the property you wish to rent. Click here to download the application. There is a $30 per person application fee to cover the cost of the background check. (Only one application fee per lifetime) is required to The Equity Group while you live in our rentals. Only completed, signed, and fee paid applications will be processed.

​It is critical that we have complete and accurate information from you to process the application. If we do not receive information back within one business day from first inquiry to your current/previous landlord or current/previous employer, it delays approval. It is our company policy to move to the next application if we are unable to verify your tenancy and employment references within one business day of application if there are other applications pending.

What are your qualifications to rent?

​When you turn in an application, we will…

Call your previous landlord references: Be sure to provide the names and telephone numbers (home & work preferred) of at least the previous two years’ worth of rental history from individuals not related to you.

Be sure to include your move-in and move-out dates and the exact apartment number. If you had a roommate on the lease contract, their name would be helpful as a point of reference, as well.

Verify your income source and level: Your legal and verifiable monthly income should be at least 2.5 to 3 times the rental amount. If you are self-employed please provide your latest tax returns as well as 3 months worth of bank statements. Please contact of your references so they know we will be calling. If your employer is a large company that does not provide verifications, please provide at least one month’s pay stubs.

Pull a credit report for each applicant: We use the credit report to tell us if you have a history of honoring contractual agreements and paying bills on time. If you have open collections to a previous landlord, your application will be automatically denied. If you have a low credit score (below 500) you will likely need to pay a higher security deposit or have a co-signer.

Check the courts for prior criminal and civil actions: We check court records to see if you have any felony convictions or drug (even misdemeanor) convictions. If there is a felony, drug conviction, or eviction within the past 5 years, the application will be automatically denied.

What if I need help to qualify? Will you allow me to have someone co-sign?

​Some properties will accept a co-signer if you lack either credit or rental references. If that is the case we will accept a co-signer that has verifiable income sufficient to qualify for both their living situation and for the property they are co-signing, and the co-signer must have a greater than 700 credit score. The co-signer must fully complete our application and pay the application fee, which is non-refundable.

Does The Equity Group allow pets?

​Due to insurance costs and limitations, EGPM does not allow the following types of dogs in any of our properties: 1. Pit Bulls, 2. Rottweilers, 3. Chow Chows, 4. Doberman Pinchers, 5. German Shepherds, 6. American Stafforshire Terriers, 7. Wild dogs such as coyotes, wolves, and dingos, 8. Mastiffs, 9. Akita, 10. Bullmastiffs, 11. Presa Canario, 12. Malamutes, 13. Boxers, 14. Any dog that has any of the above breeds in their lineage.

​As a general rule, pets will not be allowed in multi-family dwellings. If the property allows a pet, the applicant will pay an additional pet deposit and a pet-charge of $25 per pet will be assessed each month, due with that month’s rental payment.

​Pets must be spayed or neutered, and all pets must be properly vaccinated. The pet owner must keep the animal from causing damage or disruption and cared for in a safe and healthy manner. Service animals as described in the Americans with Disabilities Act are exempt from these fees but must still be cared for as listed above.

Is the lease term flexible?

The length of a lease may vary. Discuss this question with a leasing agent.

What do I need to bring to the lease signing?

​You will need to bring certified funds (bank check or money order) in the amount of the deposit. When you come to pick up keys on the day you are scheduled to move in, you will need to bring certified funds for the first month’s rent (or the prorated portion thereof if you move in after the 1st of the month). We will also need to take a photocopy of your driver’s license or other form of identification so we know that you are who you say you are!

Resident Information

Thank you for choosing to rent a property through The Equity Group.  Our goal is to provide you with the highest quality of residential services.  Please let us know when you have questions or need assistance with your home or apartment.

Our property management team is available to assist you Monday through Friday 8 am to 5 pm.  If you have an after hours emergency, call our office (559) 732-8800 and follow the after hours instructions.

Our goal is to improve our service by offering support and delivering tools that will ease communication between residents and the property management team. You will find online and printable forms below for your convenience.

You can get some answers to questions that are often asked by visiting our Residents FAQ’s.

Rent Billing Questions

If you have any questions regarding your rent statement, please contact our Accounts Receivables department at collections@equitygroupinc.com

Maintenance Request?

If you have a maintenance concern please contact our maintenance department at maintenance@equitygroupinc.com

Neldy J. Mayorga

Leasing Department

Phone: (559) 732-8800 x 119

neldy@equitygroupinc.com

 

 

Catalina Valle

Accounting Department

Phone: (559) 732-8800 x 112

catalina@equitygroupinc.com

 

 

Ali Lanford

Maintenance Department

Phone: (559) 732-8800 x 105

ali@equitygroupinc.com

 

 

Erica Navarro

Accounting Department

Phone: (559) 732-8800 x 111

erica@equitygroupinc.com

 

 

Crystal Duran

Leasing Department

Phone: (559) 732-8800 x 119

crystal@equitygroupinc.com

 

 

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